Rafferty Santa Ana

Industry
Multifamily

Scope
Video Production Photography Logo Animation Storyboarding

Client
Greystar
Toll Brothers Apartment Living

About

Toll Brothers is now making waves in downtown Santa Ana. In the heart of the city, experience a downtown revival at Rafferty—a natural extension of the historic corridor that invites the community in. Stay in sync with the upbeat energy of the Calle Cuatro corridor.


Photos

 

Scope

In this project for Toll Brothers' development, Rafferty Calle Cuatro Santa Ana, we were commissioned to create a vibrant video production paired with stunning photography that truly reflected the unique lifestyle offered by this multifamily property. Capturing the essence of fifteen beautifully designed common areas and three elegantly furnished model units, our visuals were crafted to align seamlessly with the Rafferty brand's distinct cultural aesthetic and voice.

 

CLIENT FEEDBACK & Results

Our production highlighted the property’s most engaging features, including a chic Speakeasy, luxurious dog spa, expansive dog run, inviting pool and BBQ area, innovative podcast room, and creative pottery room. Each element was showcased with an eye for detail and a flair for storytelling, ensuring the viewer not only sees but feels the vibrancy and sophistication of the Rafferty living experience.

 

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