Flora Apartments
Industry
Multifamily
Scope
Video Production Logo Animation Storyboarding
Client
Equity Residential
About
Located in the vibrant North Loop neighborhood of Austin, Flora Apartments offers stylish studio, one-, and two-bedroom homes designed for modern living. Each apartment features high-end finishes, spacious layouts, and smart home technology, paired with thoughtful community amenities like a resort-style pool, fitness center, coworking spaces, and outdoor lounges.
Surrounded by Austin’s unique blend of culture and creativity, Flora Apartments provides convenient access to local dining, shopping, and entertainment. Its prime location near major highways and transit options makes it easy to explore everything Austin has to offer while enjoying a relaxing, upscale living experience.
Scope
For Flora Apartments, we produced a dynamic video showcasing the property’s modern living experience in Austin, TX. Using a mix of aerial drone footage, cinematic interior shots, and vibrant neighborhood scenes, we highlighted key features such as the resort-style pool, fitness center, coworking spaces, and stylish apartment interiors. This project was part of Equity Residential’s extensive portfolio, where we captured 10+ properties across Texas, delivering consistent and high-quality media as part of a seamless production process.
CLIENT FEEDBACK & Results
Our client was highly impressed with the Flora Apartments video, applauding how it brought out the community’s contemporary style and unique amenities. The video resonated with their target audience, driving increased engagement on their digital platforms, such as the property website, and contributed to strong leasing interest. As part of the larger Texas portfolio, the project underscored Equity Residential’s commitment to showcasing exceptional living spaces with a unified, professional presentation.
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